Brief
Create a logo and visual identity for Trade n' Travel, an online travel itinerary exchange program, eliminating the hassle of travel planning so customers can spend more time exploring. Joy, love, and wonder are at the core of what they do in their mission to “trade and travel”!
The Trade n' Travel logo speaks to the crossing paths of travelers, through both Trade n' Travel and out in the world. Paired with an adventurous, yet refined, color palette inspired by nature, the brand evokes a desire for exploration.
Deliverables for this project included the Trade n' Travel logo, brand guidelines, icons, and a social media starter kit.
Collaborators
Consultant: Lynn Morgan Carpenter
